Momentum Solar sells and installs solar energy systems for both residential and commercial clients, and is the fastest growing solar energy company in the United States. While Momentum’s business was growing exponentially, it’s digital presence had not kept pace. As a result, consumer engagement was extremely low and the ratio of site visits to qualified leads was not acceptable. Moreover, the opportunity management infrastructure was not designed to be efficient enough to scale at the rate the company was growing.

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Momentum Solar retained Lenker Consulting in order to design and implement two world-class websites: An engaging and visually-arresting company site, and a valuable, well-crafted educational site that nurtures audience interest while generating qualified leads. It also retained Lenker to analyze its opportunity management infrastructure and make recommendations for a fully redesigned system based on the platform. Since Lenker implemented its solutions, customer engagement has risen over 800%, more leads are being generated, and more opportunities are materializing into successful deals than ever before.

Analysis & Strategy

Digital Marketing

Large Scale Content Marketing

Web Applications

Mobile Applications

Content Development

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These 12 questions are like a personality test for your business. But instead of a personality profile at the end, you'll receive a custom report offering high-level insights about your business's marketing health.

01. What's the primary focus of your business?

02. At which stage of market adoption does your primary product/service offering exist?

03. What's your business’s core competency?

04. What's your business’s current situation?

05. What average clients/customers retention rate?

06. On average, how satisfied are your clients/customers with your existing product/service offerings?

07: How satisfied are you with your current level of revenue and profitability?

08. What’s your current level of optimism for your business’s future?

09. How important do you feel that a smart marketing strategy is to the future success of your business?

10. Within which range does your annual level of gross margin fall (Revenue - Cost of Goods or Services Sold)?

11. What percentage of your operating budget do you spend (or are planning to spend) on marketing?

12. How many employees work for your organization?

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