Concrete Science
Strategy, Brand, Media, Web, Tech

8-figure growth for a national contractor. Really.

focus

In need of a new identity.

A high-end concrete contractor needed a complete rebrand in an effort to better penetrate the lucrative residential market. To create brand awareness as quickly as possible, the company needed an entirely new range of marketing collateral to be produced on a limited budget.

formulate

More than just a new name.

We developed a comprehensive marketing strategy to capitalize on the opportunity. With the new identity of Concrete Science established, we designed and built a new website, produced compelling new marketing materials, and played a role in the company’s improved operations to build up the new brand.

facilitate

Exponential growth, impressive savings.

Concrete Science doubled revenues within three years; achieved 8-figure growth over the course of the engagement; and increased residential business from fewer than 100 residential leads to more than 4,500 per year, with referrals and repeat business saving an estimated $500,000 in marketing costs.

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